Customer Growth Sessions

In this episode of Customer Growth Sessions, Pat sits down with Yoav Shalev, the CMO over at Tap With Us, to discuss how to nail the PR side of a product launch.Tap With Us has developed a wearable controller that allows users to input into any device using finger taps and gestures, designed for controlling audio, scrolling content, or typing into devices.Yoav shares his expertise on how Tap With Us achieved significant press coverage by strategically crafting their launch story and targeting key amplifiers in the media landscape.In addition to his role at Tap With Us, Yoav also runs PingBell — a tool designed to ensure you never miss shipping an order and more.Head over to tapwithus.com to discover their innovative products.Plus, gain more insights from Yoav directly on his official website.Enjoyed the episode? Don't forget to subscribe to be the first to hear about future episodes.
Interested in seeing how Intergrowth could help you grow your business? Head over to intergrowth.com/cgs to book a complimentary strategy session with our team.

In this episode of Customer Growth Sessions, Pat interviews Andy Fine, founder of Sartoro, an all-online custom suit brand.
 
Andy shares his unique entrepreneurial journey, moving from finance to e-commerce, and the pivotal decision to establish manufacturing in Vietnam. He discusses the evolution of his business from an initial proof-of-concept brand to Sartoro, emphasizing a commitment to delivering elevated quality and customer experience.
 
Andy also provides insights into effective marketing strategies, including focused paid acquisition channels and a contrarian view on extensive A/B testing.
 
Want to know more about Sartoro? 
 
Check out their latest updates on Instagram, Facebook, and TikTok.
 
Discover their latest collections and learn more at sartoro.co
 
You can book a free suit consultation to meet with their team for help with decisions, sizing, or any questions.
 
Enjoyed the episode? Don't forget to subscribe to be the first to hear about future episodes.
Interested in seeing how Intergrowth could help you grow your business? Head over to intergrowth.com/cgs to book a complimentary strategy session with our team.
 

In this episode of Customer Growth Sessions, Pat interviews Tori Wells, founder of Feline Apparel, a women's luxury athleisure brand.
Tori shares her journey starting in the business in 2018, inspired by her fashion background and the need for inclusive, stylish activewear. She discusses key business strategies such as live shopping on TikTok, limited product launches, and her college pop-up tour initiative aimed at empowering young women.
Want to know more about Feline Apparel?
Check out their latest updates and styles on Instagram, TikTok, and Facebook.
For more information and updates, be sure to visit their official website.
Enjoyed the episode? Don't forget to subscribe to be the first to hear about future episodes.
Interested in seeing how Intergrowth could help you grow your business? Head over to intergrowth.com/cgs to book a complimentary strategy session with our team.
 

In this episode of Customer Growth Sessions, Pat interviews Nathan Yun, co-founder and CEO of Paire, an Australian basics clothing brand.
Nathan shares how Paire uses fabric technology to create functional, comfortable, and sustainable products. He discusses the brand's early growth hacking strategies, including AB testing and unique PR approaches, that led to its success. 
Helpful Tools Mentioned in This Episode:
VWO A/B Testing
Hacking Growth (Book)
Monstercart Upsell
OneClick Upsell
Elevate A/B Test
👉 Visit the Paire website to learn more, and connect with Nathan and Rex on LinkedIn.
📱 Follow Paire on Instagram and TikTok for more updates and behind-the-scenes content!
Enjoyed the episode? Don't forget to subscribe to be the first to hear about future episodes.
Interested in seeing how Intergrowth could help you grow your business? Head over to intergrowth.com/cgs to book a complimentary strategy session with our team.

In this episode of Customer Growth Sessions, Pat interviews Ally Weiss, founder of Grip Baby, an innovative infant crawling support onesie. Ally discusses transitioning from her job at Google to entrepreneurship, covering financial challenges, the importance of IP, and customer feedback. She shares strategies for growing her Instagram following and provides a sneak peek into upcoming Grip Baby products. This episode offers valuable insights for aspiring entrepreneurs and parents.
To learn more, visit Grip Baby and follow along on Instagram
Enjoyed the episode? Don't forget to subscribe to be the first to hear about future episodes.
Interested in seeing how Intergrowth could help you grow your business? Head over to intergrowth.com/cgs to book a complimentary strategy session with our team.

In this episode of Customer Growth Sessions, Pat talks with Corey Maynard, CEO, and founder of BCKR, a startup focused on high-end performance fan apparel.
Corey discusses his background, lessons learned from his years as CMO for large brands like YETI Coolers, the challenges of trademarking, navigating licensing deals with universities, and premium market positioning. Learn how BCKR aims to revolutionize fan gear by integrating high-quality materials and design.
To learn more, visit bckr.com and follow along on Instagram
Enjoyed the episode? Don't forget to subscribe to be the first to hear about future episodes.
Interested in seeing how Intergrowth could help you grow your business? Head over to intergrowth.com/cgs to book a complimentary strategy session with our team.

In this episode of Customer Growth Sessions, Pat Ahern sits down with Mike Yarbrough, Founder and CEO of Rustic and Main: A handcrafted jewelry brand that started as a garage hobby and has grown into a thriving company with over 30 employees creating story-driven rings from reclaimed and historic materials.
We talked about scaling a handmade product business, building a culture around craftsmanship, and using AI for hiring smarter. If you’re interested in creating strong brand foundations or want to rethink how you lead and delegate, this one’s for you.
To learn more, visit Rustic and Main and follow them on Instagram and YouTube.
Enjoyed the episode? Don't forget to subscribe to be the first to hear about future episodes.
Interested in seeing how Intergrowth could help you grow your business? Head over to intergrowth.com/cgs to book a complimentary strategy session with our team.
 

In this episode of Customer Growth Sessions, Pat Ahern sits down with Brandon Kim, Co-Founder and CEO of Brevite: A backpack brand that evolved from a college Kickstarter project into a direct-to-consumer powerhouse boasting over 2.5 million followers across social platforms.
Visit Brevite & follow them on Instagram, YouTube, and TikTok
We talked about growing Brevite’s TikTok presence—if you want to dive deeper into TikTok strategy, check out our episode with David Casey of VIX Media.
Enjoyed the episode? Don't forget to subscribe to be the first to hear about future episodes.
Interested in seeing how Intergrowth could help you grow your business? Head over to intergrowth.com/cgs to book a complimentary strategy session with our team.

Dr. Mario McCoy, founder and creative director of NCMPRBL, joins Customer Growth Sessions to talk about building a premium minimalist brand rooted in culture, confidence, and intentional design.
He shares how a childhood love for accessories turned into a watch and eyewear company known for its limited releases, how exclusivity can actually deepen customer loyalty, and the way NCMPRBL leans into transparency while staying true to their brand’s mission.
We also dig into how Mario uses social platforms to nurture community and why “don’t be regular” is more than just a tagline.
Visit and Learn more about NCMPRBL
Make sure to follow NCMPRBL on Instagram and LinkedIn
Check out the virtual try-on feature for their eyewear and watches
Enjoyed the episode? Don't forget to subscribe to be the first to hear about future episodes.
Interested in seeing how Intergrowth could help you grow your business? Head over to intergrowth.com/cgs to book a complimentary strategy session with our team.
 

In this episode, we delve into the world of sustainable lifestyle brands with Kyle Berner, Founder & CEO of Feelgoodz.
Gain insights into the journey of creating and scaling Feelgoodz, a company specializing in footwear and accessories made in countries like Vietnam, Thailand, Turkey, Nepal, and India. Learn how a backpacking trip inspired Kyle to start the business and hear about the challenges and successes experienced along the way, including securing a deal with Whole Foods. 
Visit and learn more about Feelgoodz.
Enjoyed the episode? Don't forget to subscribe to be the first to hear about future episodes.
Interested in seeing how Intergrowth could help you grow your business? Head over to intergrowth.com/cgs to book a complimentary strategy session with our team.